White House promotes impact investment to bolster environmental protections

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Under President Obama's guidance, the White House has launched a new campaign to encourage more private investment into clean energy and protecting our natural resources. While this strategy is not new it is clear Impact investing is the way of the future. If businesses are encouraged to not only bring value to our economy but also to our natural environment, positive results will follow.

A report "Liquid Assets: Investing for Impacts in the Colorado River Basin," shows that value investing is a unique and powerful tool in tackling natural resource issues. In also shows a large opportunity for business to become partners in protecting the natural environment. Furthermore, the article clearly shows that President Obama's environmental policies are the correct ones.
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